Aligning Identity<br/>with Generational Ambitions

When Bativac approached us, the need was clear: breathe fresh life into the brand to better reflect the energy of the new generation now steering the company. This rebrand comes at a pivotal moment—the formal passing of the torch to an ambitious, engaged successor. The new identity needed to showcase the credibility built over decades while clearly looking toward the future. Our mandate was to reposition Bativac as an agile, innovative, modern company without denying its historic roots. To achieve this, we refreshed the visual identity and redefined the communication strategy, focusing on rigour, reliability, and technical expertise. This strategic repositioning aligned the company's projected image with what it has truly become: a seasoned player unafraid to evolve to perform even better.